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在一年兩度的BCG全球合夥人大會上,我們發現不論行業,世界各地的企業CEO都在關切:數位...

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在一年兩度的BCG全球合夥人大會上,我們發現不論行業,世界各地的企業CEO都在關切:數位轉型(digital transformation)怎麼做?

BCG合夥人兼董事總經理徐瑞廷(JT)和經理人雜誌分享了BCG的數位轉型架構,幫助企業在推動數位化前,先退一步思考:從公司的策略角度而言,數位化的目的是什麼?


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The Boston Consulting Group is a global management consulting firm and the world's leading advisor on business strategy. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses. Our customized approach combines deep insight into the dynamics of companies and markets with close collaboration at all levels of the client organization. This ensures that our clients achieve sustainable competitive advantage, build more capable organizations, and secure lasting results. BCG is a private company with 82 offices in 46 countries.
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